01 MatinaVisual identity, packaging, signage and social media
Brunch and coffee: “time for a coffee break?”

From the concept to the details that make every brand recognisable.









From our first conversation to the final delivery, we build your brand together, one step at a time.
First, we get to know each other. You receive my portfolio and a project quote. Once we agree on the scope and the initial payment is made, we arrange an in-person or online conversation to develop the brief and understand what your brand needs.
With the brief in hand, I research references and inspiration. I explore creative directions and possibilities for your brand, then develop the concepts I will present to you.
It is time to see the ideas. I present two concepts and explain the thinking behind each one. We discuss the directions, and you choose the one that best matches your vision for the brand.
If neither concept is aligned with what you are looking for, we discuss what needs to change. Based on that feedback, I develop a third and final concept.
Once the identity is approved, we take care of the final details and complete the payment. You receive a link to the files and materials included in the quote, organised and ready to use.
The schedule for each stage is agreed in the quote and at the start of the project.